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The Journal of Business and Industrial Marketing, Vol. 28, Iss. 5, 2013-06 ,pp. : 371-382

Emerald Group Publishing Ltd

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The inside story of relationship development: power asymmetry in a buyer supplier relationship

By Khoja Faiza   Adams Jeffery   Kauffman Ralph  

International Journal of Integrated Supply Management, Vol. 6, Iss. 1, 2011-01 ,pp. : 73-91

Inderscience Publishers

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Relationships between engineers and marketers within new product development: An Anglo-German comparison

By Shaw Christopher T   Shaw Vivienne   Enke Margit  

European Journal of Marketing, Vol. 38, Iss. 5-6, 2004-05 ,pp. : 694-719

Emerald Group Publishing Ltd

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Effects of relational proclivity and marketing intelligence on new product development

By Trainor Kevin J.   Krush Michael T.   Agnihotri Raj  

Marketing Intelligence & Planning, Vol. 31, Iss. 7, 2013-10 ,pp. : 788-806

Emerald Group Publishing Ltd

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The relationships between market-driven learning and new product success in export markets

By Li Tiger   Nicholls J.A.F.   Roslow Sydney  

International Marketing Review, Vol. 16, Iss. 6, 1999-06 ,pp. : 476-503

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