Are Chinese consumers created equally relational?

Author: Wei Yujie   Li Zhiyuan   Burton James   Haynes Joel  

Publisher: Emerald Group Publishing Ltd

ISSN: 2040-8269

Source: Management Research Review, Vol.36, Iss.1, 2012-12, pp. : 50-65

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next

Abstract