Consumer ethics: an application and empirical testing of the Hunt-Vitell theory of ethics

By Vitell Scott J   Singhapakdi Anusorn   Thomas James  

Journal of Consumer Marketing, Vol. 18, Iss. 2, 2001-04 ,pp. : 151-178

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

Consumer confusion proneness: scale development, validation, and application

By Walsh Gianfranco   Hennig-Thurau Thorsten   Mitchell Vincent-Wayne  

Journal of Marketing Management, Vol. 23, Iss. 7-8, 2007-09 ,pp. : 697-721

Routledge Ltd

Access to resources Recommend Favorite

The Hunt–Vitell General Theory of Marketing Ethics: Can it Enhance our Understanding of Principal-Agent Relationships in Channels of Distribution?

By Vermillion L.J.  

Journal of Business Ethics, Vol. 41, Iss. 3, 2002-12 ,pp. : 267-285

Springer Publishing Company

Access to resources Recommend Favorite

Religiosity and Consumer Ethics

By Vitell Scott  

Journal of Business Ethics, Vol. 57, Iss. 2, 2005-03 ,pp. : 175-181

Springer Publishing Company

Access to resources Recommend Favorite

Consumer Ethics: The Role of Religiosity

By Vitell S.J.  

Journal of Business Ethics, Vol. 46, Iss. 2, 2003-08 ,pp. : 151-162

Springer Publishing Company

Access to resources Recommend Favorite