Is food advertising culture-bound? Contradictory results from three European countries

Author： Czarnecka Barbara   Dahl Stephan   Eagle Lynne  

Publisher： Westburn Publishers Ltd

E-ISSN： 1477-6421|12|2-3|227-246

ISSN： 1475-3928

Source： Journal of Customer Behaviour, Vol.12, Iss.2-3, 2013-01, pp. : 227-246

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