Entrepreneur proactiveness and customer value: the moderating role of innovation and market orientation

Author: Shabbir Shahbaz   Ahmed Khursheed   Kaufmann Hans Ruediger   Malik Ehsan  

Publisher: Inderscience Publishers

ISSN: 1746-0573

Source: World Review of Entrepreneurship, Management and Sustainable Development, Vol.6, Iss.3, 2010-11, pp. : 189-205

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