Contractual aspects of cross-cultural negotiations

By Martin Drew  

Marketing Intelligence & Planning, Vol. 15, Iss. 1, 1997-01 ,pp. : 19-27

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

Cross-cultural research in Malaysia

By Fontaine Rodrigue   Richardson Stanley  

Cross Cultural Management, Vol. 10, Iss. 2, 2003-02 ,pp. : 75-89

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

Methodological issues in cross-cultural marketing research: A state-of-the-art review

By Malhotra Naresh K   Agarwal James   Peterson Mark  

International Marketing Review, Vol. 13, Iss. 5, 1996-05 ,pp. : 7-43

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

Measuring intracultural bimodality and cross-cultural diversity in American-Japanese business negotiations

By Kramer Hugh E.   Herbig Paul  

Journal of Marketing Communications, Vol. 3, Iss. 3, 1997-09 ,pp. : 187-195

Routledge Ltd

Access to resources Recommend Favorite

The cross-cultural appropriateness of survey-based value(s) research: A review of methodological issues and suggestion of alternative methodology

By Watkins Leah  

International Marketing Review, Vol. 27, Iss. 6, 2010-11 ,pp. : 694-716

Emerald Group Publishing Ltd

Access to resources Recommend Favorite