Parent-child communications about consumption and advertising in China

Author: Chan Kara   McNeal James U  

Publisher: Emerald Group Publishing Ltd

ISSN: 0736-3761

Source: Journal of Consumer Marketing, Vol.20, Iss.4, 2003-07, pp. : 317-334

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next

Abstract