The impact of market orientation on Chinese retailers' channel relationships

Author： Chung Jae-Eun   Huang Ying   Jin Byoungho   Sternquist Brenda  

Publisher： Emerald Group Publishing Ltd

ISSN： 0885-8624

Source： The Journal of Business and Industrial Marketing, Vol.26, Iss.1, 2010-12, pp. : 14-25

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