Branding Food Endorsement Programs: : The National Heart Foundation of Australia

Author: Graham Peter   Harker Debra   Harker Michael   Tuck Marshall  

Publisher: Emerald Group Publishing Ltd

ISSN: 1061-0421

Source: Journal of Product and Brand Management, Vol.3, Iss.4, 1994-04, pp. : 31-43

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

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Abstract