How should product managers' job performance be evaluated in emerging product management systems?

Author： Katsanis Lea Prevel   Laurin Jean-Paul G   Pitta Dennis A  

Publisher： Emerald Group Publishing Ltd

ISSN： 1061-0421

Source： Journal of Product and Brand Management, Vol.5, Iss.6, 1996-06, pp. : 5-23

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next

Abstract

Related content

Key Components in Product Management Success (and Failure): : A Model of Product Managers′ Job Performance and Job Satisfaction in the Turbulent 1990s and Beyond

By Wood Van R   Tandon Sudhir  

Journal of Product and Brand Management, Vol. 3, Iss. 1, 1994-01 ,pp. : 19-38

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

The performance appraisal process of pharmaceutical product managers in Canada: an empirical study

By Katsanis Lea Prevel   Pitta Dennis A  

Journal of Product and Brand Management, Vol. 8, Iss. 6, 1999-06 ,pp. : 463-493

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

Jumping hurdles in emerging markets: How to get your product to the customer

By  

Strategic Direction, Vol. 28, Iss. 7, 2012-05 ,pp. : 9-11

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

Understanding product lifecycle management and supporting systems

By Hadaya Pierre   Marchildon Philippe  

Industrial Management & Data Systems, Vol. 112, Iss. 4, 2012-04 ,pp. : 559-583

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

Subsidiary size, internationalization, product diversification, and performance in an emerging market

By Chiao Yu-Ching   Yu Chow-Ming Joseph   Li Peng-Yu   Chen Yi-Chuan  

International Marketing Review, Vol. 25, Iss. 6, 2008-10 ,pp. : 612-633

Emerald Group Publishing Ltd

Access to resources Recommend Favorite