![](/images/ico/ico_close.png)
![](/images/ico/ico5.png)
Author: Nebenzahl Israel D Jaffe Eugene D
Publisher: Emerald Group Publishing Ltd
ISSN: 1355-2538
Source: Journal of Marketing Practice: Applied Marketing Science, Vol.3, Iss.3, 1997-03, pp. : 190-207
Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.
Abstract
Related content
![](/images/ico/ico_close.png)
![](/images/ico/ico5.png)
![](/images/ico/ico_close.png)
![](/images/ico/ico5.png)
![](/images/ico/ico_close.png)
![](/images/ico/ico5.png)
![](/images/ico/ico_close.png)
![](/images/ico/ico5.png)