Children's influence strategies in practice: Exploring the co-constructed nature of the child influence process in family consumption

Author： Kerrane Ben   Hogg Margaret K.   Bettany Shona M.  

Publisher： Routledge Ltd

ISSN： 0267-257X

Source： Journal of Marketing Management, Vol.28, Iss.7-8, 2012-07, pp. : 809-835

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