Building E-Loyalty of Lodging Brands Avoiding Brand Erosion

Author: Miller Brian  

Publisher: Haworth Press

ISSN: 1054-8408

Source: Journal of Travel & Tourism Marketing, Vol.17, Iss.2-3, 2005-02, pp. : 133-142

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next

Abstract