The role of store environmental stimulation and social factors on impulse purchasing

Author: Mattila Anna S.   Wirtz Jochen  

Publisher: Emerald Group Publishing Ltd

ISSN: 0887-6045

Source: Journal of Services Marketing, Vol.22, Iss.7, 2008-10, pp. : 562-567

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next