Guanxi and distribution in China: the case of Ferrero Group

Author: Ranfagni Silvia   Guercini Simone  

Publisher: Routledge Ltd

ISSN: 1466-4402

Source: The International Review of Retail, Distribution and Consumer Research, Vol.24, Iss.3, 2014-05, pp. : 294-310

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next