Whose online reviews have the most influences on consumers in cultural offerings? Professional vs consumer commentators

Author: Chiou Jyh-Shen   Hsiao Cheng-Chieh   Su Fang-Yi  

Publisher: Emerald Group Publishing Ltd

ISSN: 1066-2243

Source: Internet Research: Electronic Networking Applications and Policy, Vol.24, Iss.3, 2014-05, pp. : 353-368

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next