Which incremental innovations should we offer? Comparing importance–performance analysis with improvement-gaps analysis

Author: Tontini Gerson   Picolo Jaime Dagostim   Silveira Amélia  

Publisher: Routledge Ltd

ISSN: 1478-3363

Source: Total Quality Management & Business Excellence, Vol.25, Iss.7-8, 2014-06, pp. : 705-719

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