The Impact of On-Line Consumer Reviews on Value Perception: The Dual-Process Theory and Uncertainty Reduction

Publisher： IGI Global_journal

E-ISSN： 1546-5012|27|2|32-57

ISSN： 1546-2234

Source： Journal of Organizational and End User Computing (JOEUC), Vol.27, Iss.2, 2015-04, pp. : 32-57

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