Sailing the seven C ' s of blog marketing: understanding social media and business impact

Author： Dobele Angela   Steel Marion   Cooper Tony  

Publisher： Emerald Group Publishing Ltd

E-ISSN： 1758-8049|33|7|1087-1102

ISSN： 0263-4503

Source： Marketing Intelligence & Planning, Vol.33, Iss.7, 2015-10, pp. : 1087-1102

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

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