CO-BRANDING OR ALLIANCE OF BRANDS

Publisher: GSE Research

E-ISSN: 2051-3631|9|3-4|342-347

ISSN: 1741-6264

Source: International Journal of Management Cases, Vol.9, Iss.3-4, 2007-01, pp. : 342-347

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

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Abstract