The Business Value of Consumer Participation through Social Media

Publisher: IGI Global_journal

E-ISSN: 2155-4226|2|1|1-17

ISSN: 2155-4218

Source: International Journal of Interactive Communication Systems and Technologies (IJICST), Vol.2, Iss.1, 2012-01, pp. : 1-17

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

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Abstract