Antecedents and Consequences of Customer Brand Engagement: An Empirical Study in the Mobile Headset Category

E-ISSN： 1935-5696|9|3|58-77

ISSN： 1935-5688

Source： International Journal of Information Systems in the Service Sector (IJISSS), Vol.9, Iss.3, 2017-07, pp. : 58-77

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