An Evaluation of the Effects of Social Media on Client: Advertising Agency Relationships in the UK

Publisher: IGI Global_journal

E-ISSN: 2156-1745|7|2|23-41

ISSN: 2156-1753

Source: International Journal of Online Marketing (IJOM), Vol.7, Iss.2, 2017-04, pp. : 23-41

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Abstract