How Customer Relationship Management (CRM) and Innovation Influence Business Performance Mediating Role of Innovation

Publisher： IGI Global_journal

E-ISSN： 1947-9255|9|2|1-15

ISSN： 1947-9247

Source： International Journal of Customer Relationship Marketing and Management (IJCRMM), Vol.9, Iss.2, 2018-04, pp. : 1-15

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