Individual Incentive Based Reward Policy for an Ad Exchange to Mitigate the Threat of Ad Blocking

Publisher： IGI Global_journal

E-ISSN： 1941-8698|9|3|23-35

ISSN： 1941-868x

Source： International Journal of Information Systems and Social Change (IJISSC), Vol.9, Iss.3, 2018-07, pp. : 23-35

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

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