They're gr-r-reat! Introduction to the special issue

Author: Brown Stephen   Ponsonby-McCabe Sharon  

Publisher: Routledge Ltd

ISSN: 0267-257X

Source: Journal of Marketing Management, Vol.29, Iss.1-2, 2013-01, pp. : 1-4

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next

Abstract