Emerging market strategy development and implementation

By McCann Jack  

J. for International Business and Entrepreneurship Development, Vol. 6, Iss. 3-4, 2012-10 ,pp. : 244-259

Inderscience Publishers

Access to resources Recommend Favorite

Putting market-facing technology to work: Organizational drivers of CRM performance

By Saini Amit  

Marketing Letters, Vol. 21, Iss. 4, 2010-12 ,pp. : 365-383

Springer Publishing Company

Access to resources Recommend Favorite

Britannia discovers the benefits of analytical CRM

By  

Strategic Direction, Vol. 18, Iss. 11, 2002-11 ,pp. : 20-23

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

Building the single market with information technology - lessons from a transnational IT implementation

By Berry Peter Sain ley   Ketelslegers Danny   Schrader Bernd   Kennerley Mike   Neely Andy   Barghahn Peter   Haehnsen Wolfgang  

Industrial Management & Data Systems, Vol. 100, Iss. 1, 2000-01 ,pp. : 36-40

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

Is CRM Really Doomed to Fail? An Exploratory Study of the Barriers to CRM Implementation

By Raman P.   Pashupati K.  

Journal of Customer Behaviour, Vol. 3, Iss. 1, 2004-03 ,pp. : 5-26

Westburn Publishers Ltd

Access to resources Recommend Favorite