Author： Amir On Ariely Dan Cooke Alan Dunning David Epley Nicholas Gneezy Uri Koszegi Botond Lichtenstein Donald Mazar Nina Mullainathan Sendhil Prelec Drazen Shafir Eldar Silva Jose
Publisher： Springer Publishing Company
ISSN： 0923-0645
Source： Marketing Letters, Vol.16, Iss.3-4, 2005-12, pp. : 443-454
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