Ethical and Moral Dilemmas Associated with Strategic Relationships between Business-to-Business Buyers and Sellers

By Piercy Nigel   Lane Nikala  

Journal of Business Ethics, Vol. 72, Iss. 1, 2007-04 ,pp. : 87-102

Springer Publishing Company

Access to resources Recommend Favorite

The role of communication and trust in explaining customer loyalty: An extension to the ECSI model

By Ball Dwayne   Coelho Pedro Simões   Machás Alexandra  

European Journal of Marketing, Vol. 38, Iss. 9-10, 2004-09 ,pp. : 1272-1293

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

The role of the technology acceptance model in explaining effects of image interactivity technology on consumer responses

By Lee Hyun-Hwa   Fiore Ann Marie   Kim Jihyun  

International Journal of Retail & Distribution Management, Vol. 34, Iss. 8, 2006-08 ,pp. : 621-644

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

Globalization and reluctant buyers

By Suh Taewon   Kwon Ik-Whan G  

International Marketing Review, Vol. 19, Iss. 6, 2002-11 ,pp. : 663-680

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

Industrial buyers' perceptions of industrial salespersons

By Stafford Thomas F   Stafford Marla Royne  

The Journal of Business and Industrial Marketing, Vol. 18, Iss. 1, 2003-02 ,pp. : 40-58

Emerald Group Publishing Ltd

Access to resources Recommend Favorite