Market orientation and manufacturing performance of Indian SMEs: Moderating role of firm resources and environmental factors

Author: Gaur Sanjaya S.   Vasudevan Hari   Gaur Ajai S.  

Publisher: Emerald Group Publishing Ltd

ISSN: 0309-0566

Source: European Journal of Marketing, Vol.45, Iss.7-8, 2011-07, pp. : 1172-1193

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