Author: Fisk Ray Grove Stephen Harris Lloyd C. Keeffe Dominique A. Reynolds) Kate L. Daunt (née Russell-Bennett Rebekah Wirtz Jochen
Publisher: Emerald Group Publishing Ltd
ISSN: 0887-6045
Source: Journal of Services Marketing, Vol.24, Iss.6, 2010-09, pp. : 417-429
Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.
Abstract
Related content
Research into advertising: a State-of-the-art review
By Arndt Johan
European Journal of Marketing, Vol. 10, Iss. 4, 1993-12 ,pp. :
Servicescape research: a review and a research agenda
The Marketing Review, Vol. 7, Iss. 1, 2007-03 ,pp. :
SERVQUAL: review, critique, research agenda
European Journal of Marketing, Vol. 30, Iss. 1, 1996-01 ,pp. :