An integrative framework capturing experiential and utilitarian shopping experience

Author: Fiore Ann Marie   Kim Jihyun  

Publisher: Emerald Group Publishing Ltd

ISSN: 0959-0552

Source: International Journal of Retail & Distribution Management, Vol.35, Iss.6, 2007-05, pp. : 421-442

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next

Abstract