A comparison of four strategies to promote fair trade products

Author: Chen Shih-Mei   Huddleston Patricia  

Publisher: Emerald Group Publishing Ltd

ISSN: 0959-0552

Source: International Journal of Retail & Distribution Management, Vol.37, Iss.4, 2009-03, pp. : 336-345

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next

Abstract