Linking consumer behaviour data into logistics planning in the food industry: analysing the potential of integration

Author: Helo Petri T.   Luomala Harri T.  

Publisher: Inderscience Publishers

ISSN: 1742-7967

Source: International Journal of Logistics Systems and Management, Vol.9, Iss.4, 2011-08, pp. : 438-457

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Abstract