International Services Marketing: A Comparative Evaluation of the Dimensions of Service Quality between Developed and Developing Countries

Author： Malhotra Naresh K Ulgado Francis M Agarwal James Baalbaki Imad B

Publisher： Emerald Group Publishing Ltd

ISSN： 0265-1335

Source： International Marketing Review, Vol.11, Iss.2, 1994-02, pp. : 5-15

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