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Author: Huang Jen-Hung Lee Bruce C.Y. Ho Shu Hsun
Publisher: Emerald Group Publishing Ltd
ISSN: 0265-1335
Source: International Marketing Review, Vol.21, Iss.6, 2004-12, pp. : 598-614
Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.
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