Author: Ong Fon Sim Kitchen Philip J. Chew Shih Shiuan
Publisher: Emerald Group Publishing Ltd
ISSN: 0736-3761
Source: Journal of Consumer Marketing, Vol.27, Iss.6, 2010-09, pp. : 507-515
Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.
Abstract
Related content
By Nam Changi Om Kiyong Lee Jungmann Kim Jeongyoung
International Journal of Technology Marketing, Vol. 1, Iss. 2, 2006-02 ,pp. :