Measuring customer service quality in international marketing channels: a multimethod approach

Author： Wetzels Martin   Ruyter Ko de   Lemmink Jos   Koelemeijer Kitty  

Publisher： Emerald Group Publishing Ltd

ISSN： 0885-8624

Source： The Journal of Business and Industrial Marketing, Vol.10, Iss.5, 1995-05, pp. : 50-59

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