Lead users, suppliers, and experts: the exploration and exploitation trade-off in product development

Author： Tsinopoulos Christos   Al-Zu'bi Zu'bi M.F.  

Publisher： Inderscience Publishers

ISSN： 1741-878X

Source： International Journal of Technology Marketing, Vol.9, Iss.1, 2014-12, pp. : 6-20

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