Author: Gruber Thorsten Szmigin Isabelle Voss Roediger
Publisher: Routledge Ltd
ISSN: 0267-257X
Source: Journal of Marketing Management, Vol.22, Iss.5-6, 2006-06, pp. : 619-642
Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.
Abstract
Related content
By Gruber Thorsten Szmigin Isabelle Voss Roediger
Journal of Services Marketing, Vol. 23, Iss. 6, 2009-09 ,pp. :