Viability of demographic and behavioural independent variables in quantile regression models in predicting retail patronage

Author: Marjanen Heli   Engblom Janne   Malmari Meri  

Publisher: Routledge Ltd

ISSN: 1466-4402

Source: The International Review of Retail, Distribution and Consumer Research, Vol.23, Iss.5, 2013-12, pp. : 523-536

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Abstract