Related content

International marketing, strategic orientations and business success: Reflections on the path ahead

By Cadogan John W.  

International Marketing Review, Vol. 29, Iss. 4, 2012-07 ,pp. : 340-348

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

Strategic orientations and the performance of Social Entrepreneurial Organisations (SEOs): A conceptual model

By Schmidt Holger J.   Baumgarth Carsten   Wiedmann Klaus-Peter   Lückenbach Florian  

Social Business, Vol. 5, Iss. 2, 2015-0 ,pp. : 131-155

Westburn Publishers Ltd

Access to resources Recommend Favorite

Embedding strategic social marketing in Fire and Rescue services

By Allgeier Tessa  

Social Business, Vol. 2, Iss. 4, 2012-12 ,pp. : 338-361

Westburn Publishers Ltd

Access to resources Recommend Favorite

Corporate Social Responsibility initiatives and strategic marketing imperatives

By Piercy Nigel F.   Lane Nikala  

Social Business, Vol. 1, Iss. 4, 2011-12 ,pp. : 325-345

Westburn Publishers Ltd

Access to resources Recommend Favorite

Global social time perspectives in marketing: a strategic reference point theory application

By Harvey Michael G.   Kiessling Timothy S.   Richey R. Glenn  

International Marketing Review, Vol. 25, Iss. 2, 2008-04 ,pp. : 146-165

Emerald Group Publishing Ltd

Access to resources Recommend Favorite