Children's consumption behavior in response to food product placements in movies

Publisher: John Wiley & Sons Inc

E-ISSN: 1479-1838|14|2|127-136

ISSN: 1472-0817

Source: JOURNAL OF CONSUMER BEHAVIOUR, Vol.14, Iss.2, 2015-03, pp. : 127-136

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next

Abstract