Multi-Destination Segmentation Based on Push and Pull Motives: Pleasure Trips of Students at a U.S. University

Author： Kim Kakyom Noh Jeonghee Jogaratnam Giri

ISSN： 1054-8408

Source： Journal of Travel & Tourism Marketing, Vol.21, Iss.2-3, 2007-06, pp. : 19-32

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