Cross-Cultural Differences of Price-Perceived Quality Relationships

Author: Jo Myung-Soo   Sarigollu Emine  

Publisher: Haworth Press

ISSN: 0896-1530

Source: Journal of International Consumer Marketing, Vol.19, Iss.4, 2007-08, pp. : 59-74

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next

Abstract