Receiver responses to rewarded referrals: the motive inferences framework

Author： Verlegh Peeter   Ryu Gangseog   Tuk Mirjam   Feick Lawrence  

Publisher： Springer Publishing Company

ISSN： 0092-0703

Source： Journal of the Academy of Marketing Science, Vol.41, Iss.6, 2013-11, pp. : 669-682

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

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