Perceived Utility in Online Auctions: A Joint-Effect of Vendor, Product and Pricing

Publisher： IGI Global_journal

E-ISSN： 1937-9641|6|1|34-52

ISSN： 1937-9633

Source： International Journal of E-Adoption (IJEA), Vol.6, Iss.1, 2014-01, pp. : 34-52

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

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