A Study of Purchase Influence and Behavioral Intention on the Adoption of Electronic Word of Mouth (eWOM) Systems

Publisher: IGI Global_journal

E-ISSN: 1539-2929|15|3|14-32

ISSN: 1539-2937

Source: Journal of Electronic Commerce in Organizations (JECO), Vol.15, Iss.3, 2017-07, pp. : 14-32

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

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Abstract