Cultural Sensitivity, Information Exchange, and Relationship Quality: The Case of Vietnamese Exporters and their Asian vs. European Importers

Author： Trang T.M. Nguyen Nigel J. Barrett Tho D. Nguyen

Publisher： Westburn Publishers Ltd

ISSN： 1475-3928

Source： Journal of Customer Behaviour, Vol.3, Iss.3, 2004-12, pp. : 281-303

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