Author: Wilson Chris
Publisher: Palgrave Macmillan Ltd
ISSN: 1746-0174
Source: Direct, Data and Digital Marketing Practice, Vol.14, Iss.2, 2012-11, pp. : 149-153
Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.
Abstract
Related content
By Halliday Sue
Marketing Intelligence & Planning, Vol. 17, Iss. 7, 1999-07 ,pp. :